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Show Notes

The episode begins with a nod to sponsors Devereux Golf and Swannies Golf before Buttsy shares his New Year golf resolutions. Matt Cook discusses self-investment in golf, leading to a review of 2024's pro golf highlights, focusing on Scottie Scheffler and Bryson DeChambeau. The conversation explores declining golf viewership, LIV Golf's impact, and the role of YouTube in professional golf. They discuss authenticity in broadcasting and Nelly Korda's influence in women's golf. The episode shifts to 2025 expectations for PGA and LIV Golf, Rory McIlroy's potential, and a Sentry Tournament of Champions preview. Audience engagement, Pull Hook Golf's YouTube ambitions, and goals for 2025 are highlighted, concluding with listener questions and final remarks.

(0:00) Welcome to Pull Hook Golf
(0:20) Episode topics and sponsor message
(2:15) Tee Off Report w/ Buttsy
(5:51) 2024 Pro Golf Year in Review
(11:25) LIV Golf's Impact
(20:31) Brooks Koepka's tournament attitude and Nelly Korda's dominance
(27:46) Golf predictions and expectations for 2025
(31:02) Discussion on PGA and LIV Golf future
(37:30) The importance of legacy and PGA Tour Studios
(41:29) TGL expectations and golf's media landscape
(47:35) YouTube golf, trash talk, and TGL broadcast team
(51:02) TGL success factors and sports betting in golf
(53:17) On-course reporters and personal goals for 2025
(55:02) Buttsy's grass league and 2025 golf predictions
(1:07:00) PNC Championship recap and Sentry Tournament of Champions preview
(1:20:11) Betting odds, player conditions, and mud balls
(1:23:12) Social media impact and pro golf in 2025
(1:32:51) Podcast and personal goals for 2025
(1:34:54) YouTube channel launch and audience engagement
(1:36:18) Brent's presser dare and Buttsy's parting comments
(1:37:20) Health reflections and sauna benefits
(1:38:16) Closing remarks and special sponsor thanks

Show Transcript

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00:00:11,359 --> 00:00:14,419
Welcome back, everybody, to Pull Hook Golf, the
podcast.

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00:00:14,719 --> 00:00:15,974
I'm your host, Matt Cook.

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00:00:16,054 --> 00:00:17,975
Tonight, we've got Buttsy.

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00:00:17,975 --> 00:00:20,315
We've got our tour insider, Brent Grant.

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00:00:20,535 --> 00:00:27,414
And man, do we have an episode for you because
this is the last show of 2024, and we're going

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00:00:27,414 --> 00:00:29,994
to get it kick-started with the TRF report with
Buttsy.

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00:00:30,140 --> 00:00:37,820
Then we're gonna dive into the 2024 Pro Golf
Year in Review, where we basically break down

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00:00:37,820 --> 00:00:40,320
all the big stories and headlines from 2024.

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00:00:40,780 --> 00:00:47,075
Then we're gonna get into some expectations and
predictions that we have for 2025, a little

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00:00:47,075 --> 00:00:51,234
preview of the Century, which I just realized
is this week, gentlemen.

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So that's gonna be interesting in and of
itself.

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00:00:54,274 --> 00:00:55,715
I know it kinda caught me off guard.

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I'm like, I was kind of expecting it to be next
week.

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But that being said, we will cover that.

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And then we've got a couple of extra little
pieces towards the end as well, but let's get

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it started here by thanking our show sponsor
Devereux Golf, as well as Swannies Golf.

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Now, folks, Devereux is our new sponsor heading
into 2025, and Buttsy is wearing it right there

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with the highly addictive shirt.

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I've got it on myself.

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I mean, this stuff is fresh.

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I got the long-sleeve polo on with the
checkered and the skull.

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I mean, it is absolutely fresh.

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So we worked out a deal with Devereux where
everybody who's a Pull Hook Golf listener is

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gonna get 20% off their entire orders by
utilizing the promo code

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So if you're familiar with what our idea was
with Swannies with Pull Hook Golf as the promo

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code, it's PULLHOOKGOLF20 for 20% off at
Devereux Golf.

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Now some people are like, hey, how do I spell
that Devereux?

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Well, just think about it.

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It's a d, there's three E's mixed in there.

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So it's d e v e r e u x.

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It makes it really simple when you think about
the three E's there and then golf.com, go to

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the website, get yourself some fresh gear for
2025.

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But let's get right into the tee-off report
with Buttsy.

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Now Buttsy, as New Year's is coming up here and
a lot of guys and a lot of girls are starting

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to set their New Year's resolutions.

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What's your advice for golfers for their New
Year's resolutions?

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Oh, man.

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This is gonna be my own advice as well.

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That is to not gonna spend any more.

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We're not, don't buy clubs.

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Don't spend money on clubs.

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Stop buying equipment.

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Stop looking at these juicy new drivers that
literally go no further than they've ever

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claimed to go over the last 10 years.

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If they did, we'd be hitting it 1,000 yards by
now, but get a fucking lesson

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for the

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new year.

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Go get a lesson.

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Learn how to align yourself to the golf ball.

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Learn how to aim.

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Start there and spend some money investing in
the physical side of your game, which is your

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setup, and have somebody get their eye on you
and quit worrying about the newest piece of

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equipment that you don't have.

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Wow.

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That's pretty actually solid advice out of you.

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I was expecting something, you know, comical,
but that was dead on.

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I mean, invest into yourself this year.

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That's the comical, man.

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I mean, and we can get into that if you really
wanna, you know?

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I mean, there's 30 handicaps that go out and
spend $500 every year and pray and beg their

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wives so they can finally go get that new
fucking driver, then they go out and they dent

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the fuck out of the bottom of that one too.

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So, that's what I mean.

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At least get good enough where you reap the
benefits of a shaft fitting.

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You're gonna go spend $300 on a shaft.

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At least get to the point where that makes a
fucking difference, and you're not just showing

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off the paint.

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So that would be my advice.

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And wants to know, who's your teacher, Buttsy?

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Who's gonna be giving you that golf lesson in
2025?

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Well, first and foremost, God, you know, God
is.

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And, no.

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I have several teachers, man.

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It's usually whoever I end up hanging out with
more that I can say, hey.

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Why does this look so fucked up?

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And, what do you think?

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And they'll give me a tip, and then I'll go
down the hallway with that for about four hours

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over the course of six months that I don't
practice until I hang out with another buddy,

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and then he's my teacher.

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So, no.

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I'm gonna lock in.

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I'm gonna go see somebody.

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I'm gonna put in the effort.

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I've committed to practicing for, like, at
least two nights a week and maybe play some

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afternoon golf that isn't just blacked out once
a week on a Saturday.

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There you go.

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I gotta tell you, it's solid advice though.

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Invest in yourself, folks.

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Go get yourself a lesson.

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Go get yourself in the gym and get working out
with a golf fitness trainer because that's

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gonna make a big difference as well.

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Or at least take a look at guys like Ando on
Instagram, who I'll attach his Instagram in the

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podcast information.

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But if you go on and watch some of these
Instagram videos that they do, they're

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basically giving you the blueprint as to what
to do in the gym, which is pretty sweet.

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Yeah.

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I don't do any of that in the gym, but I'm not
here for that.

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So, anyways.

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You're up there for the bulk.

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Get that pump on, baby.

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I just like lifting fucking heavyweights.

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That ain't gonna slow down.

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Y'all like doing that.

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So till these joints give out and my backswing
literally stops in my back pocket, on my feet

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too.

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It already does.

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Shit.

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It already does.

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There you go, folks.

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I mean, there's no better advice than right
there from the tee-off report.

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Fantastic stuff there.

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Let's get right into the 2024 year in review,
and I'm just gonna go over a couple of the

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biggest storylines from 2024.

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And, gentlemen, let me know if I missed
anything, and then we're gonna talk about this

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for a little bit.

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We've got, first off, probably the biggest
storyline.

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Scottie Scheffler wins seven times, wins the
Masters, wins the Players, wins the FedEx Cup,

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and also won four of the signature series
events.

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Then we've got Xander Schauffele, who won the
PGA Championship and Open Championship, which

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he had finally broken through with the PGA
Championship because he had that stigma that

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everybody was chiming in with.

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I mean, we were one of the many media outlets
that were talking about how Xander Schauffele

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is really having a tough time closing out golf
tournaments and especially when the week prior

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was the, you know, the, oh, gosh, try.

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I appreciate that.

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We will get into a little bit of the PNC recap
as well.

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I know that one is close to home for you.

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So we will talk about that.

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Certainly that's in our little and more section
of this particular podcast.

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But, that being said, going back to Xander
Schauffele, he had lost the Wells Fargo the

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week prior to Rory McIlroy, in which he just
kinda couldn't do anything on Sunday.

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And that was kind of a theme for him.

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And then all of a sudden broke through in a big
way at the PGA Championship.

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And, obviously then followed that up with his
second major championship win of the year and

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of his career with the Open Championship.

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Then we got Bryson DeChambeau, who this one is
interesting because not only does he win the

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U.S.

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Open, but the guy becomes an absolute YouTube
celebrity star within the sport.

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I mean, it's pretty incredible.

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Yeah.

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What's that?

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A real breakout.

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It's an absolute breakout.

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Like, yeah, timing couldn't have been better.

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Yeah.

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And then, I mean, the transformation of his
personality too, from being hated among the

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general public to all of a sudden being loved.

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And everybody's like, oh, my God, I got to
watch Bryson DeChambeau's hole in one over his

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house and all of that good stuff.

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The Break 50 series that he did.

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I mean, just a lot of good stuff that came out
of Bryson DeChambeau this year.

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And then the last part was really around golf
viewership, which was significantly down in

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2024.

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I didn't even realize how much it was down.

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Across the board, it was down between 20 to 25%
decrease in viewership amongst all of the

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tournaments.

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And here's the crazy thing, the Masters was
down 20%.

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Then you got the Phoenix Open was down 35%.

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You've got the Arnold Palmer Invitational was
down 30%.

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And the Players Championship was down 15%.

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So I mean, when you look at that, some of the
biggest tournaments of the year and the

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viewership is down that much, that is a pretty
big hit in terms of professional golf and

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what's actually being watched out there.

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I think you said it right there, and I know
we'll get into that.

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But, in terms of professional golf, viewership
was down.

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Right?

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But I'd like to think golf as a whole being
consumed was maybe up.

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Alright.

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Yeah.

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I'm with you there.

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Now, guys, which one was the biggest storyline
for you this year?

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So we'll start with you, Buttsy.

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Alright.

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Xander breakthrough.

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Getting off the getting off the camel's back,
getting it done, and now, probably not looking

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back anytime soon.

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Probably gonna get a few more, and that's just
gonna be a normal thing that he does.

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Yeah.

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That was an interesting one because we got a
lot of backlash over.

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We did a clip that was like, why is Xander
Schauffele, the number 2, betting odds for this

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week heading into there?

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And here's the thing.

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I love seeing the players break through.

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Like, I will never stop, like, providing that
type of critique on somebody even though he

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came through and broke through the very next
week.

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That's awesome to see.

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Like, somebody to take all the criticism or
critiques and all of a sudden be able to pull

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through.

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I love that.

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Like, that's I I love it.

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I love to see guys do that.

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00:10:19,009 --> 00:10:20,529
But, Brent, what about you?

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What was your big storyline for 2024?

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00:10:24,610 --> 00:10:29,410
I think it's I think it's a mix between between
the two, and it's kind of a a the top two that

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you mentioned, with Scottie and Xander.

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And and the the common theme there is kind of
the breakout amongst a bunch of critique.

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00:10:36,904 --> 00:10:41,704
I mean, Scottie's Scottie's putting was under
critique, is still under critique even though

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he's he's won, I think, in in all worldwide, it
was, like, nine or 10 times, including a gold

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medal.

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00:10:47,970 --> 00:10:50,289
But the same goes and the same goes for Xander.

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And and it's just it's just incredible that
both those guys were not in not in the media

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00:10:55,009 --> 00:10:59,985
for anything that they said or any, like, I
mean, obviously, Scottie had a pretty

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00:10:59,985 --> 00:11:01,924
incredible thing happen at the PGA
Championship.

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00:11:01,985 --> 00:11:06,065
But other than that, these guys made made
headlines because of their play.

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00:11:06,065 --> 00:11:08,945
It didn't have anything to do with their
attitudes or anything like that.

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00:11:08,945 --> 00:11:14,209
And and, it get it gets right back to where we
should all be, which is what matters.

207
00:11:14,269 --> 00:11:15,870
So it's it's good golf.

208
00:11:15,870 --> 00:11:20,509
Let's let's let's dispense with all the
politics and all the BS, and let's go play golf

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00:11:20,509 --> 00:11:21,309
and see who wins.

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00:11:21,309 --> 00:11:25,570
And it's pretty clear that Scottie and Xander
did that the best amongst everybody.

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00:11:25,955 --> 00:11:27,095
It's a hot take.

212
00:11:27,475 --> 00:11:28,355
Hot take right there.

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00:11:28,355 --> 00:11:29,735
Love that out of you, Brent.

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00:11:30,195 --> 00:11:31,394
Absolutely love that.

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00:11:31,394 --> 00:11:37,815
Now we're gonna get into another hot take area,
which is, was LIV Golf a success in 2024?

216
00:11:39,029 --> 00:11:43,449
And here's a few little points behind that.

217
00:11:43,829 --> 00:11:50,789
Rahm, who was their big signing heading into
the 2024 season, didn't really move the needle

218
00:11:50,789 --> 00:11:52,409
in terms of LIV Golf viewership.

219
00:11:53,029 --> 00:11:59,924
Then you've got no additional teams were added
this year, and no additional players were added

220
00:11:59,985 --> 00:12:03,445
either from the PGA Tour side in terms of big
names.

221
00:12:03,825 --> 00:12:08,750
And then the CW terminating their agreement
with them, which was mainly LIV Golf paying

222
00:12:08,750 --> 00:12:10,450
them for broadcast rights.

223
00:12:10,750 --> 00:12:18,670
So I know anybody who follows LIV Golf is gonna
say, yeah, but they've got FS1 kinda looking to

224
00:12:18,670 --> 00:12:19,950
make a deal with them.

225
00:12:19,950 --> 00:12:21,090
That's fine and dandy.

226
00:12:22,404 --> 00:12:28,424
I haven't heard anything final around that as
of yet, unless I missed something.

227
00:12:28,804 --> 00:12:34,504
But that being said, Buttsy, was LIV Golf a
success in 2024?

228
00:12:36,279 --> 00:12:36,679
Man.

229
00:12:36,679 --> 00:12:38,539
That's subjective, I think.

230
00:12:38,919 --> 00:12:41,899
That's what everybody says when they don't
really have a good understanding.

231
00:12:42,200 --> 00:12:42,700
Right?

232
00:12:43,000 --> 00:12:43,500
No.

233
00:12:43,639 --> 00:12:46,860
I think they have their cult following.

234
00:12:46,919 --> 00:12:51,674
And before the start of the year, I got into it
a little bit and was watching the events.

235
00:12:51,815 --> 00:12:55,834
And I thought that the product was super cool,
and I liked that it showed off more players.

236
00:12:57,495 --> 00:13:01,274
At the end of the day, I don't know that it
grew a whole lot.

237
00:13:01,574 --> 00:13:06,269
Like you said, I don't think, you know, 10
million new people are watching LIV Golf.

238
00:13:06,269 --> 00:13:10,509
I think the people that liked it when it first
came out still love it and enjoy the product

239
00:13:10,509 --> 00:13:14,509
and enjoy watching some of the guys that they
don't get to see play golf on the PGA Tour

240
00:13:14,509 --> 00:13:20,384
anymore play golf out there, however fufu they
might think that is or the music and all that.

241
00:13:21,644 --> 00:13:21,884
Yeah.

242
00:13:21,884 --> 00:13:23,324
I don't know that they've grown.

243
00:13:23,324 --> 00:13:27,725
I don't know that they've grabbed a bunch of
the up-and-coming generation that's learning

244
00:13:27,725 --> 00:13:30,970
the game, and I don't think that the product's
really improved.

245
00:13:30,970 --> 00:13:42,264
I think it's just kinda, it's kinda, you know,
maintaining altitude, and we'll see what

246
00:13:42,264 --> 00:13:42,424
happens.

247
00:13:42,424 --> 00:13:43,725
They're gonna have to do something different.

248
00:13:44,985 --> 00:13:46,204
Brent, what about you?

249
00:13:46,264 --> 00:13:47,784
Can I ask you the same question?

250
00:13:47,784 --> 00:13:48,105
Yeah.

251
00:13:48,264 --> 00:13:50,044
LIV Golf as success in 2024.

252
00:13:51,384 --> 00:13:54,204
I think I think it totally depends on your
perspective.

253
00:13:54,345 --> 00:14:02,029
Obviously, for the majority of the players that
have remained and are still making a crap load

254
00:14:02,029 --> 00:14:04,829
of money doing their thing, they feel great
about it.

255
00:14:04,990 --> 00:14:10,029
Obviously, Bryson has been given a huge
platform and is able to do what he wants with

256
00:14:10,029 --> 00:14:15,315
his, with his own image, which is crucial, and
that's a part of a huge conversation, I think,

257
00:14:15,315 --> 00:14:16,455
going into 2025.

258
00:14:17,394 --> 00:14:18,934
But we can get into that later.

259
00:14:19,875 --> 00:14:24,434
And then on the other side of it, I talked to a
bunch of people in Nashville, a bunch of the

260
00:14:24,434 --> 00:14:28,789
members at The Grove, which is where they host
one of the events.

261
00:14:29,009 --> 00:14:34,769
And it just sort of seems like it's a novelty
kind of thing that you get, you know, a bunch

262
00:14:34,769 --> 00:14:39,404
of young folks out there and they wanna go and
party, and that's kinda what the audience is.

263
00:14:39,565 --> 00:14:43,004
And then you, like you said, Buttsy, you've got
the homers that, hey, you know what?

264
00:14:43,004 --> 00:14:44,225
Fuck the PGA Tour.

265
00:14:44,365 --> 00:14:49,404
We're gonna anything anti-PGA Tour, we're gonna
go ahead and give our support to that.

266
00:14:49,404 --> 00:14:53,730
So, overall, as a professional golfer, I would
say absolutely not.

267
00:14:54,129 --> 00:14:59,730
I don't think the LIV tour has grown in
popularity to the point where you could say

268
00:14:59,730 --> 00:15:07,350
that it gained any ground other than that they
were able to kinda use the deal that they made

269
00:15:08,105 --> 00:15:11,144
in May, and we'll see what happens.

270
00:15:11,144 --> 00:15:13,325
But 2024, not a success.

271
00:15:13,865 --> 00:15:14,024
You

272
00:15:14,024 --> 00:15:14,264
know?

273
00:15:14,264 --> 00:15:14,664
Yeah.

274
00:15:14,664 --> 00:15:17,225
2024 was rough for LIV Golf in my opinion.

275
00:15:17,225 --> 00:15:21,980
I mean, they had some breakout stars like
JoaquĆ­n Niemann really had a great beginning to

276
00:15:21,980 --> 00:15:25,679
the year that was kind of leading into the
Masters and everything.

277
00:15:25,899 --> 00:15:29,919
Bryson DeChambeau was definitely a highlight
for LIV Golf.

278
00:15:29,980 --> 00:15:35,495
However, I don't even know with all of the
stuff that Bryson did if it really pushed the

279
00:15:35,495 --> 00:15:38,134
LIV Golf product that much.

280
00:15:38,134 --> 00:15:38,454
Right?

281
00:15:38,454 --> 00:15:40,481
It was more so his own personal brand.

282
00:15:40,481 --> 00:15:41,274
For sure.

283
00:15:41,334 --> 00:15:41,574
Yeah.

284
00:15:41,574 --> 00:15:43,334
I think you're right, Buttsy.

285
00:15:43,334 --> 00:15:48,375
I think it took away from the LIV Golf product,
and more people just started watching him on

286
00:15:48,375 --> 00:15:50,809
YouTube, and that's where they were getting
their fix.

287
00:15:51,029 --> 00:15:57,429
It might be part of the reason that the PGA
Tour was, as dumb as we try to say they are, is

288
00:15:57,429 --> 00:16:02,309
so hard on those media rights, you know,
because they don't want anything like that to

289
00:16:02,309 --> 00:16:02,809
happen.

290
00:16:02,950 --> 00:16:03,269
Yeah.

291
00:16:03,269 --> 00:16:04,230
I mean, it's tough, right?

292
00:16:04,230 --> 00:16:12,204
Because part of what kind of, you know, came
about with regards to Bryson and his media

293
00:16:12,204 --> 00:16:17,084
rights was Phil that said the same thing, was
that the argument can absolutely be made that

294
00:16:17,084 --> 00:16:20,850
it may or may not take away from the LIV tour
as a whole.

295
00:16:20,850 --> 00:16:26,529
But, honestly, I mean, if you can have a bunch
of people all in lockstep growing their brand,

296
00:16:26,769 --> 00:16:32,705
actually growing their brands, I mean, Bryson,
aside from maybe Phil trying to give it a shot

297
00:16:32,705 --> 00:16:37,504
and maybe a couple other guys, nobody was doing
anywhere near the amount of work that Bryson

298
00:16:37,504 --> 00:16:38,245
was doing.

299
00:16:38,544 --> 00:16:43,904
But that's what it takes, and that's something
that, unfortunately, the PGA Tour has kind of

300
00:16:43,904 --> 00:16:47,159
stamped down on because it does take a lot of
work to grow somebody's brand.

301
00:16:47,159 --> 00:16:51,179
And they got 300 guys that are responsible for
300 plus.

302
00:16:51,399 --> 00:16:53,480
And, I mean, who the hell's got the time for
that?

303
00:16:53,480 --> 00:16:53,720
So

304
00:16:54,039 --> 00:16:55,799
When you have a marketplace now.

305
00:16:55,799 --> 00:16:56,199
Right?

306
00:16:56,199 --> 00:16:56,699
Exactly.

307
00:16:56,839 --> 00:16:57,240
Yep.

308
00:16:57,240 --> 00:16:58,620
Golf attention span.

309
00:16:59,159 --> 00:17:04,085
And there's a lot of other places to shop now
than just the classic product that was the PGA

310
00:17:04,085 --> 00:17:04,325
Tour.

311
00:17:04,325 --> 00:17:04,804
And yeah.

312
00:17:04,964 --> 00:17:05,605
Everything on.

313
00:17:05,684 --> 00:17:05,791
Well.

314
00:17:06,005 --> 00:17:06,724
That's not shown.

315
00:17:06,724 --> 00:17:08,005
I actually have a question for you guys.

316
00:17:08,005 --> 00:17:13,444
So we talked about that clip of Bryson making
that putt, and I think it was at Meridien in

317
00:17:13,444 --> 00:17:13,944
Dallas.

318
00:17:14,164 --> 00:17:19,029
And, obviously, there were some things that
were happening on the green there, but this was

319
00:17:19,029 --> 00:17:24,470
a 15-second clip that you had, you know, a
borderline Hall of Fame quarterback and one of

320
00:17:24,470 --> 00:17:29,990
the best players in the world alongside each
other doing what they were doing for 15

321
00:17:29,990 --> 00:17:30,309
seconds.

322
00:17:30,309 --> 00:17:35,734
And I guarantee you that thing got more clicks
and more views than anything the PGA Tour has

323
00:17:35,734 --> 00:17:36,234
done.

324
00:17:37,575 --> 00:17:38,775
For I think this is gonna

325
00:17:38,775 --> 00:17:39,054
be a battle.

326
00:17:39,255 --> 00:17:40,154
Circuits probably.

327
00:17:41,095 --> 00:17:41,414
Yeah.

328
00:17:41,414 --> 00:17:46,859
And I think it's gonna be a battle between
professional golf and the likes of YouTube

329
00:17:46,859 --> 00:17:47,180
golf.

330
00:17:47,180 --> 00:17:50,380
I think there's a real battle here for
eyeballs.

331
00:17:50,380 --> 00:17:55,019
And I don't think it's necessarily, you know,
PGA Tour versus LIV Golf.

332
00:17:55,019 --> 00:17:58,559
I think you have your traditional professional
golf fan.

333
00:17:58,815 --> 00:18:04,115
I think LIV has kind of grabbed, you know, the
people that were haters of the PGA Tour.

334
00:18:04,494 --> 00:18:09,315
And then you've got this new audience that is
all about YouTube golf.

335
00:18:09,694 --> 00:18:15,059
And what's the one thing that throughout the
ages outside of when Tiger Woods was in

336
00:18:15,059 --> 00:18:19,079
contention, what is professional golf known
for?

337
00:18:19,460 --> 00:18:20,359
It's boring.

338
00:18:20,500 --> 00:18:22,440
It's like watching grass grow.

339
00:18:22,740 --> 00:18:27,399
Like it's a great way to fall asleep if you're
having issues taking a nap.

340
00:18:27,595 --> 00:18:33,055
Like that was professional golf in a lot of
ways throughout the years.

341
00:18:33,195 --> 00:18:34,154
And it still is.

342
00:18:34,154 --> 00:18:37,275
And I think that's the part that is missed,
right?

343
00:18:37,275 --> 00:18:41,115
That the product itself isn't necessarily
great.

344
00:18:41,115 --> 00:18:41,595
Yeah.

345
00:18:41,595 --> 00:18:45,590
You're going to watch great golf, but I think
people wanna be entertained.

346
00:18:45,730 --> 00:18:45,970
Mhmm.

347
00:18:45,970 --> 00:18:48,869
And that's where the YouTube golf side becomes
really interesting.

348
00:18:49,170 --> 00:18:55,090
And LIV Golf was kind of a bridge over to that
side of the world, but they're not really

349
00:18:55,090 --> 00:18:59,269
benefiting from Bryson DeChambeau blowing up
his own personal channel.

350
00:18:59,545 --> 00:19:02,845
And, you know, not just YouTube golf.

351
00:19:04,105 --> 00:19:09,224
Internet media, like, in general has disrupted
every part of everything.

352
00:19:09,224 --> 00:19:10,664
I mean, what is it?

353
00:19:10,664 --> 00:19:11,884
MrBeast Games.

354
00:19:11,945 --> 00:19:12,265
Right?

355
00:19:12,265 --> 00:19:16,900
Like, the most watched, one of the most watched
shows, like, in the history of anything that

356
00:19:16,900 --> 00:19:18,279
you could watch.

357
00:19:18,740 --> 00:19:21,940
It's a YouTube show, and it's put on by
somebody and that, you know, they did it

358
00:19:21,940 --> 00:19:23,460
themselves versus a network.

359
00:19:23,460 --> 00:19:25,859
And you could liken networks to the PGA Tour.

360
00:19:25,859 --> 00:19:27,000
They're a golf network.

361
00:19:27,734 --> 00:19:30,694
All of this other media online now is starting
to come up.

362
00:19:30,694 --> 00:19:33,035
And like you said, they're doing things
differently.

363
00:19:33,255 --> 00:19:36,775
It's different, and people like that.

364
00:19:36,775 --> 00:19:38,154
Like, it's worth their time.

365
00:19:38,775 --> 00:19:39,095
Yeah.

366
00:19:39,095 --> 00:19:43,035
And Trot even mentions there's still no mics on
the bag and the caddie.

367
00:19:43,309 --> 00:19:44,910
He's like, this isn't hard.

368
00:19:44,910 --> 00:19:48,669
And that definitely adds an element to it.

369
00:19:48,669 --> 00:19:49,169
Right?

370
00:19:49,390 --> 00:19:55,630
Where the caddies, I feel like those are the
guys a lot of times are the characters that are

371
00:19:55,630 --> 00:19:56,535
out there on tour.

372
00:19:56,535 --> 00:19:58,955
I mean, just interviewing a few of them and so
forth.

373
00:19:59,015 --> 00:20:01,755
It's like, man, those guys have huge
personalities.

374
00:20:01,894 --> 00:20:03,275
They've got a ton of stories.

375
00:20:03,815 --> 00:20:07,815
Those are the guys that it's like, okay, I want
to see all of a sudden if they know their guy

376
00:20:07,815 --> 00:20:14,789
that well in the middle of like a heated
situation where they're under pressure, they're

377
00:20:14,789 --> 00:20:16,869
under the gun, how are they gonna calm them
down?

378
00:20:16,869 --> 00:20:18,330
Like, what are they gonna do?

379
00:20:18,470 --> 00:20:22,470
Like, imagine hearing one of them, like, a guy
hits the shot and, like, under his breath,

380
00:20:22,470 --> 00:20:23,109
like, oh, fuck.

381
00:20:23,109 --> 00:20:23,744
He cooked it.

382
00:20:23,744 --> 00:20:24,644
You know what I mean?

383
00:20:25,025 --> 00:20:26,144
Like, it's just yeah.

384
00:20:26,144 --> 00:20:29,825
I mean, shit that they probably wouldn't want
you to hear, but, yeah, like, you'd pick up

385
00:20:29,825 --> 00:20:31,045
some amazing stuff.

386
00:20:31,744 --> 00:20:38,080
I think the professional game has lacked
authenticity in a lot of ways where it's not

387
00:20:38,460 --> 00:20:38,779
real.

388
00:20:38,779 --> 00:20:40,220
Like, so many guys.

389
00:20:40,220 --> 00:20:45,680
And it's funny because on the last episode
around the match, a lot of people brought up

390
00:20:45,820 -->

Comments & Upvotes

Transcript

1 00:00:11,359 --> 00:00:14,419 Welcome back, everybody, to Pull Hook Golf, the podcast. 2 00:00:14,719 --> 00:00:15,974 I'm your host, Matt Cook. 3 00:00:16,054 --> 00:00:17,975 Tonight, we've got Buttsy. 4 00:00:17,975 --> 00:00:20,315 We've got our tour insider, Brent Grant.

5 00:00:20,535 --> 00:00:27,414 And man, do we have an episode for you because this is the last show of 2024, and we're going 6 00:00:27,414 --> 00:00:29,994 to get it kick-started with the TRF report with Buttsy. 7 00:00:30,140 --> 00:00:37,820 Then we're gonna dive into the 2024 Pro Golf Year in Review, where we basically break down 8 00:00:37,820 --> 00:00:40,320 all the big stories and headlines from 2024. 9 00:00:40,780 --> 00:00:47,075 Then we're gonna get into some expectations and predictions that we have for 2025, a little 10 00:00:47,075 --> 00:00:51,234 preview of the Century, which I just realized is this week, gentlemen. 11 00:00:51,234 --> 00:00:54,274 So that's gonna be interesting in and of itself.

12 00:00:54,274 --> 00:00:55,715 I know it kinda caught me off guard. 13 00:00:55,715 --> 00:00:58,200 I'm like, I was kind of expecting it to be next week. 14 00:00:59,399 --> 00:01:02,679 But that being said, we will cover that. 15 00:01:02,679 --> 00:01:09,079 And then we've got a couple of extra little pieces towards the end as well, but let's get 16 00:01:09,079 --> 00:01:14,924 it started here by thanking our show sponsor Devereux Golf, as well as Swannies Golf.

17 00:01:14,924 --> 00:01:22,685 Now, folks, Devereux is our new sponsor heading into 2025, and Buttsy is wearing it right there 18 00:01:22,685 --> 00:01:24,465 with the highly addictive shirt. 19 00:01:24,524 --> 00:01:25,984 I've got it on myself. 20 00:01:26,450 --> 00:01:28,450 I mean, this stuff is fresh. 21 00:01:28,450 --> 00:01:32,209 I got the long-sleeve polo on with the checkered and the skull.

22 00:01:32,209 --> 00:01:34,469 I mean, it is absolutely fresh. 23 00:01:34,930 --> 00:01:39,969 So we worked out a deal with Devereux where everybody who's a Pull Hook Golf listener is 24 00:01:39,969 --> 00:01:44,545 gonna get 20% off their entire orders by utilizing the promo code 25 00:01:45,905 --> 00:01:51,025 So if you're familiar with what our idea was with Swannies with Pull Hook Golf as the promo 26 00:01:51,025 --> 00:01:54,859 code, it's PULLHOOKGOLF20 for 20% off at Devereux Golf. 27 00:01:54,859 --> 00:01:57,680 Now some people are like, hey, how do I spell that Devereux? 28 00:01:57,900 --> 00:01:58,859 Well, just think about it.

29 00:01:58,859 --> 00:02:02,140 It's a d, there's three E's mixed in there. 30 00:02:02,140 --> 00:02:06,239 So it's d e v e r e u x. 31 00:02:06,344 --> 00:02:10,824 It makes it really simple when you think about the three E's there and then golf.com, go to 32 00:02:10,824 --> 00:02:14,604 the website, get yourself some fresh gear for 2025. 33 00:02:15,625 --> 00:02:19,085 But let's get right into the tee-off report with Buttsy.

34 00:02:19,620 --> 00:02:26,659 Now Buttsy, as New Year's is coming up here and a lot of guys and a lot of girls are starting 35 00:02:26,659 --> 00:02:28,200 to set their New Year's resolutions. 36 00:02:28,340 --> 00:02:32,200 What's your advice for golfers for their New Year's resolutions? 37 00:02:34,004 --> 00:02:34,745 Oh, man. 38 00:02:35,365 --> 00:02:37,864 This is gonna be my own advice as well.

39 00:02:38,164 --> 00:02:40,965 That is to not gonna spend any more. 40 00:02:41,044 --> 00:02:42,425 We're not, don't buy clubs. 41 00:02:42,724 --> 00:02:44,185 Don't spend money on clubs. 42 00:02:44,564 --> 00:02:45,705 Stop buying equipment.

43 00:02:45,949 --> 00:02:49,870 Stop looking at these juicy new drivers that literally go no further than they've ever 44 00:02:49,870 --> 00:02:51,469 claimed to go over the last 10 years. 45 00:02:51,469 --> 00:02:56,269 If they did, we'd be hitting it 1,000 yards by now, but get a fucking lesson 46 00:02:56,269 --> 00:02:56,509 for the 47 00:02:56,509 --> 00:02:57,069 new year. 48 00:02:57,069 --> 00:02:57,969 Go get a lesson. 49 00:02:58,294 --> 00:03:00,794 Learn how to align yourself to the golf ball.

50 00:03:01,334 --> 00:03:02,375 Learn how to aim. 51 00:03:02,375 --> 00:03:07,735 Start there and spend some money investing in the physical side of your game, which is your 52 00:03:07,735 --> 00:03:14,079 setup, and have somebody get their eye on you and quit worrying about the newest piece of 53 00:03:14,079 --> 00:03:15,459 equipment that you don't have. 54 00:03:16,239 --> 00:03:16,560 Wow. 55 00:03:16,560 --> 00:03:19,039 That's pretty actually solid advice out of you.

56 00:03:19,039 --> 00:03:23,840 I was expecting something, you know, comical, but that was dead on. 57 00:03:23,840 --> 00:03:25,935 I mean, invest into yourself this year. 58 00:03:26,094 --> 00:03:27,455 That's the comical, man. 59 00:03:27,854 --> 00:03:31,155 I mean, and we can get into that if you really wanna, you know?

60 00:03:31,294 --> 00:03:36,414 I mean, there's 30 handicaps that go out and spend $500 every year and pray and beg their 61 00:03:36,414 --> 00:03:39,775 wives so they can finally go get that new fucking driver, then they go out and they dent 62 00:03:39,775 --> 00:03:41,669 the fuck out of the bottom of that one too. 63 00:03:42,550 --> 00:03:44,469 So, that's what I mean. 64 00:03:44,469 --> 00:03:49,530 At least get good enough where you reap the benefits of a shaft fitting. 65 00:03:49,590 --> 00:03:52,949 You're gonna go spend $300 on a shaft.

66 00:03:52,949 --> 00:03:56,789 At least get to the point where that makes a fucking difference, and you're not just showing 67 00:03:56,789 --> 00:03:57,610 off the paint. 68 00:03:57,805 --> 00:04:00,385 So that would be my advice. 69 00:04:01,405 --> 00:04:03,905 And wants to know, who's your teacher, Buttsy? 70 00:04:04,284 --> 00:04:07,105 Who's gonna be giving you that golf lesson in 2025?

71 00:04:08,764 --> 00:04:12,200 Well, first and foremost, God, you know, God is. 72 00:04:13,219 --> 00:04:14,419 And, no. 73 00:04:14,740 --> 00:04:16,100 I have several teachers, man. 74 00:04:16,100 --> 00:04:20,259 It's usually whoever I end up hanging out with more that I can say, hey.

75 00:04:20,259 --> 00:04:21,959 Why does this look so fucked up? 76 00:04:22,020 --> 00:04:23,574 And, what do you think? 77 00:04:23,574 --> 00:04:27,995 And they'll give me a tip, and then I'll go down the hallway with that for about four hours 78 00:04:28,055 --> 00:04:33,495 over the course of six months that I don't practice until I hang out with another buddy, 79 00:04:33,495 --> 00:04:34,694 and then he's my teacher. 80 00:04:34,694 --> 00:04:35,670 So, no.

81 00:04:35,670 --> 00:04:36,629 I'm gonna lock in. 82 00:04:36,629 --> 00:04:38,009 I'm gonna go see somebody. 83 00:04:38,389 --> 00:04:39,830 I'm gonna put in the effort. 84 00:04:39,830 --> 00:04:44,710 I've committed to practicing for, like, at least two nights a week and maybe play some 85 00:04:44,710 --> 00:04:48,090 afternoon golf that isn't just blacked out once a week on a Saturday.

86 00:04:48,629 --> 00:04:49,529 There you go. 87 00:04:50,224 --> 00:04:52,224 I gotta tell you, it's solid advice though. 88 00:04:52,224 --> 00:04:53,584 Invest in yourself, folks. 89 00:04:53,584 --> 00:04:54,704 Go get yourself a lesson.

90 00:04:54,704 --> 00:05:01,584 Go get yourself in the gym and get working out with a golf fitness trainer because that's 91 00:05:01,584 --> 00:05:03,824 gonna make a big difference as well. 92 00:05:03,824 --> 00:05:13,750 Or at least take a look at guys like Ando on Instagram, who I'll attach his Instagram in the 93 00:05:13,750 --> 00:05:14,810 podcast information. 94 00:05:14,949 --> 00:05:19,805 But if you go on and watch some of these Instagram videos that they do, they're 95 00:05:19,805 --> 00:05:23,904 basically giving you the blueprint as to what to do in the gym, which is pretty sweet. 96 00:05:24,284 --> 00:05:24,764 Yeah.

97 00:05:24,764 --> 00:05:28,224 I don't do any of that in the gym, but I'm not here for that. 98 00:05:28,284 --> 00:05:29,644 So, anyways. 99 00:05:31,084 --> 00:05:32,444 You're up there for the bulk. 100 00:05:32,444 --> 00:05:33,805 Get that pump on, baby.

101 00:05:33,805 --> 00:05:35,680 I just like lifting fucking heavyweights. 102 00:05:35,819 --> 00:05:36,860 That ain't gonna slow down. 103 00:05:36,860 --> 00:05:37,899 Y'all like doing that. 104 00:05:37,899 --> 00:05:44,139 So till these joints give out and my backswing literally stops in my back pocket, on my feet 105 00:05:44,139 --> 00:05:44,639 too.

106 00:05:47,419 --> 00:05:48,639 It already does. 107 00:05:50,035 --> 00:05:50,355 Shit. 108 00:05:50,355 --> 00:05:51,335 It already does. 109 00:05:51,634 --> 00:05:52,595 There you go, folks.

110 00:05:52,595 --> 00:05:56,535 I mean, there's no better advice than right there from the tee-off report. 111 00:05:56,754 --> 00:05:58,115 Fantastic stuff there. 112 00:05:58,115 --> 00:06:05,050 Let's get right into the 2024 year in review, and I'm just gonna go over a couple of the 113 00:06:05,050 --> 00:06:06,829 biggest storylines from 2024. 114 00:06:07,209 --> 00:06:11,129 And, gentlemen, let me know if I missed anything, and then we're gonna talk about this 115 00:06:11,129 --> 00:06:12,110 for a little bit.

116 00:06:12,170 --> 00:06:16,250 We've got, first off, probably the biggest storyline. 117 00:06:16,250 --> 00:06:22,754 Scottie Scheffler wins seven times, wins the Masters, wins the Players, wins the FedEx Cup, 118 00:06:22,975 --> 00:06:26,035 and also won four of the signature series events. 119 00:06:27,455 --> 00:06:32,790 Then we've got Xander Schauffele, who won the PGA Championship and Open Championship, which 120 00:06:32,790 --> 00:06:39,189 he had finally broken through with the PGA Championship because he had that stigma that 121 00:06:39,189 --> 00:06:40,470 everybody was chiming in with. 122 00:06:40,470 --> 00:06:45,509 I mean, we were one of the many media outlets that were talking about how Xander Schauffele 123 00:06:45,509 --> 00:06:51,154 is really having a tough time closing out golf tournaments and especially when the week prior 124 00:06:51,214 --> 00:06:56,254 was the, you know, the, oh, gosh, try.

125 00:06:56,254 --> 00:06:57,214 I appreciate that. 126 00:06:57,214 --> 00:07:01,250 We will get into a little bit of the PNC recap as well. 127 00:07:01,250 --> 00:07:03,669 I know that one is close to home for you. 128 00:07:03,889 --> 00:07:05,250 So we will talk about that.

129 00:07:05,250 --> 00:07:10,709 Certainly that's in our little and more section of this particular podcast. 130 00:07:11,009 --> 00:07:16,294 But, that being said, going back to Xander Schauffele, he had lost the Wells Fargo the 131 00:07:16,294 --> 00:07:21,894 week prior to Rory McIlroy, in which he just kinda couldn't do anything on Sunday. 132 00:07:21,894 --> 00:07:23,495 And that was kind of a theme for him. 133 00:07:23,495 --> 00:07:26,474 And then all of a sudden broke through in a big way at the PGA Championship.

134 00:07:27,209 --> 00:07:32,970 And, obviously then followed that up with his second major championship win of the year and 135 00:07:32,970 --> 00:07:34,829 of his career with the Open Championship. 136 00:07:35,290 --> 00:07:41,050 Then we got Bryson DeChambeau, who this one is interesting because not only does he win the 137 00:07:41,050 --> 00:07:41,290 U.S. 138 00:07:41,290 --> 00:07:46,954 Open, but the guy becomes an absolute YouTube celebrity star within the sport. 139 00:07:47,175 --> 00:07:48,555 I mean, it's pretty incredible.

140 00:07:49,095 --> 00:07:49,495 Yeah. 141 00:07:49,495 --> 00:07:50,314 What's that? 142 00:07:50,375 --> 00:07:51,175 A real breakout. 143 00:07:51,175 --> 00:07:52,555 It's an absolute breakout.

144 00:07:52,615 --> 00:07:54,794 Like, yeah, timing couldn't have been better. 145 00:07:54,889 --> 00:07:55,050 Yeah. 146 00:07:55,050 --> 00:08:00,970 And then, I mean, the transformation of his personality too, from being hated among the 147 00:08:00,970 --> 00:08:04,329 general public to all of a sudden being loved. 148 00:08:04,329 --> 00:08:08,889 And everybody's like, oh, my God, I got to watch Bryson DeChambeau's hole in one over his 149 00:08:08,889 --> 00:08:10,745 house and all of that good stuff.

150 00:08:10,745 --> 00:08:14,044 The Break 50 series that he did. 151 00:08:14,104 --> 00:08:18,284 I mean, just a lot of good stuff that came out of Bryson DeChambeau this year. 152 00:08:18,504 --> 00:08:25,230 And then the last part was really around golf viewership, which was significantly down in 153 00:08:25,230 --> 00:08:25,730 2024. 154 00:08:26,029 --> 00:08:28,110 I didn't even realize how much it was down.

155 00:08:28,110 --> 00:08:35,389 Across the board, it was down between 20 to 25% decrease in viewership amongst all of the 156 00:08:35,389 --> 00:08:35,789 tournaments. 157 00:08:35,789 --> 00:08:39,245 And here's the crazy thing, the Masters was down 20%. 158 00:08:40,105 --> 00:08:42,684 Then you got the Phoenix Open was down 35%. 159 00:08:43,704 --> 00:08:46,444 You've got the Arnold Palmer Invitational was down 30%.

160 00:08:46,504 --> 00:08:48,845 And the Players Championship was down 15%. 161 00:08:49,464 --> 00:08:54,610 So I mean, when you look at that, some of the biggest tournaments of the year and the 162 00:08:54,610 --> 00:09:03,649 viewership is down that much, that is a pretty big hit in terms of professional golf and 163 00:09:03,649 --> 00:09:05,670 what's actually being watched out there. 164 00:09:05,715 --> 00:09:09,075 I think you said it right there, and I know we'll get into that. 165 00:09:09,075 --> 00:09:12,754 But, in terms of professional golf, viewership was down.

166 00:09:12,754 --> 00:09:12,995 Right? 167 00:09:12,995 --> 00:09:17,095 But I'd like to think golf as a whole being consumed was maybe up. 168 00:09:18,750 --> 00:09:19,250 Alright. 169 00:09:19,710 --> 00:09:19,950 Yeah.

170 00:09:19,950 --> 00:09:21,250 I'm with you there. 171 00:09:21,309 --> 00:09:25,629 Now, guys, which one was the biggest storyline for you this year? 172 00:09:25,629 --> 00:09:27,009 So we'll start with you, Buttsy. 173 00:09:27,470 --> 00:09:27,970 Alright.

174 00:09:28,429 --> 00:09:29,410 Xander breakthrough. 175 00:09:29,870 --> 00:09:36,465 Getting off the getting off the camel's back, getting it done, and now, probably not looking 176 00:09:36,465 --> 00:09:37,585 back anytime soon. 177 00:09:37,585 --> 00:09:41,044 Probably gonna get a few more, and that's just gonna be a normal thing that he does. 178 00:09:41,664 --> 00:09:41,985 Yeah.

179 00:09:41,985 --> 00:09:45,024 That was an interesting one because we got a lot of backlash over. 180 00:09:45,024 --> 00:09:52,350 We did a clip that was like, why is Xander Schauffele, the number 2, betting odds for this 181 00:09:52,350 --> 00:09:53,549 week heading into there? 182 00:09:53,549 --> 00:09:54,269 And here's the thing. 183 00:09:54,269 --> 00:09:56,049 I love seeing the players break through.

184 00:09:56,190 --> 00:10:02,465 Like, I will never stop, like, providing that type of critique on somebody even though he 185 00:10:02,465 --> 00:10:04,884 came through and broke through the very next week. 186 00:10:05,024 --> 00:10:06,705 That's awesome to see. 187 00:10:06,705 --> 00:10:13,585 Like, somebody to take all the criticism or critiques and all of a sudden be able to pull 188 00:10:13,585 --> 00:10:14,085 through. 189 00:10:14,210 --> 00:10:15,090 I love that.

190 00:10:15,090 --> 00:10:17,169 Like, that's I I love it. 191 00:10:17,169 --> 00:10:19,009 I love to see guys do that. 192 00:10:19,009 --> 00:10:20,529 But, Brent, what about you? 193 00:10:20,529 --> 00:10:22,789 What was your big storyline for 2024?

194 00:10:24,610 --> 00:10:29,410 I think it's I think it's a mix between between the two, and it's kind of a a the top two that 195 00:10:29,410 --> 00:10:32,105 you mentioned, with Scottie and Xander. 196 00:10:32,105 --> 00:10:36,904 And and the the common theme there is kind of the breakout amongst a bunch of critique. 197 00:10:36,904 --> 00:10:41,704 I mean, Scottie's Scottie's putting was under critique, is still under critique even though 198 00:10:41,704 --> 00:10:46,209 he's he's won, I think, in in all worldwide, it was, like, nine or 10 times, including a gold 199 00:10:46,209 --> 00:10:46,709 medal. 200 00:10:47,970 --> 00:10:50,289 But the same goes and the same goes for Xander.

201 00:10:50,289 --> 00:10:55,009 And and it's just it's just incredible that both those guys were not in not in the media 202 00:10:55,009 --> 00:10:59,985 for anything that they said or any, like, I mean, obviously, Scottie had a pretty 203 00:10:59,985 --> 00:11:01,924 incredible thing happen at the PGA Championship. 204 00:11:01,985 --> 00:11:06,065 But other than that, these guys made made headlines because of their play. 205 00:11:06,065 --> 00:11:08,945 It didn't have anything to do with their attitudes or anything like that. 206 00:11:08,945 --> 00:11:14,209 And and, it get it gets right back to where we should all be, which is what matters.

207 00:11:14,269 --> 00:11:15,870 So it's it's good golf. 208 00:11:15,870 --> 00:11:20,509 Let's let's let's dispense with all the politics and all the BS, and let's go play golf 209 00:11:20,509 --> 00:11:21,309 and see who wins. 210 00:11:21,309 --> 00:11:25,570 And it's pretty clear that Scottie and Xander did that the best amongst everybody. 211 00:11:25,955 --> 00:11:27,095 It's a hot take.

212 00:11:27,475 --> 00:11:28,355 Hot take right there. 213 00:11:28,355 --> 00:11:29,735 Love that out of you, Brent. 214 00:11:30,195 --> 00:11:31,394 Absolutely love that. 215 00:11:31,394 --> 00:11:37,815 Now we're gonna get into another hot take area, which is, was LIV Golf a success in 2024?

216 00:11:39,029 --> 00:11:43,449 And here's a few little points behind that. 217 00:11:43,829 --> 00:11:50,789 Rahm, who was their big signing heading into the 2024 season, didn't really move the needle 218 00:11:50,789 --> 00:11:52,409 in terms of LIV Golf viewership. 219 00:11:53,029 --> 00:11:59,924 Then you've got no additional teams were added this year, and no additional players were added 220 00:11:59,985 --> 00:12:03,445 either from the PGA Tour side in terms of big names. 221 00:12:03,825 --> 00:12:08,750 And then the CW terminating their agreement with them, which was mainly LIV Golf paying 222 00:12:08,750 --> 00:12:10,450 them for broadcast rights.

223 00:12:10,750 --> 00:12:18,670 So I know anybody who follows LIV Golf is gonna say, yeah, but they've got FS1 kinda looking to 224 00:12:18,670 --> 00:12:19,950 make a deal with them. 225 00:12:19,950 --> 00:12:21,090 That's fine and dandy. 226 00:12:22,404 --> 00:12:28,424 I haven't heard anything final around that as of yet, unless I missed something. 227 00:12:28,804 --> 00:12:34,504 But that being said, Buttsy, was LIV Golf a success in 2024?

228 00:12:36,279 --> 00:12:36,679 Man. 229 00:12:36,679 --> 00:12:38,539 That's subjective, I think. 230 00:12:38,919 --> 00:12:41,899 That's what everybody says when they don't really have a good understanding. 231 00:12:42,200 --> 00:12:42,700 Right?

232 00:12:43,000 --> 00:12:43,500 No. 233 00:12:43,639 --> 00:12:46,860 I think they have their cult following. 234 00:12:46,919 --> 00:12:51,674 And before the start of the year, I got into it a little bit and was watching the events. 235 00:12:51,815 --> 00:12:55,834 And I thought that the product was super cool, and I liked that it showed off more players.

236 00:12:57,495 --> 00:13:01,274 At the end of the day, I don't know that it grew a whole lot. 237 00:13:01,574 --> 00:13:06,269 Like you said, I don't think, you know, 10 million new people are watching LIV Golf. 238 00:13:06,269 --> 00:13:10,509 I think the people that liked it when it first came out still love it and enjoy the product 239 00:13:10,509 --> 00:13:14,509 and enjoy watching some of the guys that they don't get to see play golf on the PGA Tour 240 00:13:14,509 --> 00:13:20,384 anymore play golf out there, however fufu they might think that is or the music and all that. 241 00:13:21,644 --> 00:13:21,884 Yeah.

242 00:13:21,884 --> 00:13:23,324 I don't know that they've grown. 243 00:13:23,324 --> 00:13:27,725 I don't know that they've grabbed a bunch of the up-and-coming generation that's learning 244 00:13:27,725 --> 00:13:30,970 the game, and I don't think that the product's really improved. 245 00:13:30,970 --> 00:13:42,264 I think it's just kinda, it's kinda, you know, maintaining altitude, and we'll see what 246 00:13:42,264 --> 00:13:42,424 happens. 247 00:13:42,424 --> 00:13:43,725 They're gonna have to do something different.

248 00:13:44,985 --> 00:13:46,204 Brent, what about you? 249 00:13:46,264 --> 00:13:47,784 Can I ask you the same question? 250 00:13:47,784 --> 00:13:48,105 Yeah. 251 00:13:48,264 --> 00:13:50,044 LIV Golf as success in 2024.

252 00:13:51,384 --> 00:13:54,204 I think I think it totally depends on your perspective. 253 00:13:54,345 --> 00:14:02,029 Obviously, for the majority of the players that have remained and are still making a crap load 254 00:14:02,029 --> 00:14:04,829 of money doing their thing, they feel great about it. 255 00:14:04,990 --> 00:14:10,029 Obviously, Bryson has been given a huge platform and is able to do what he wants with 256 00:14:10,029 --> 00:14:15,315 his, with his own image, which is crucial, and that's a part of a huge conversation, I think, 257 00:14:15,315 --> 00:14:16,455 going into 2025. 258 00:14:17,394 --> 00:14:18,934 But we can get into that later.

259 00:14:19,875 --> 00:14:24,434 And then on the other side of it, I talked to a bunch of people in Nashville, a bunch of the 260 00:14:24,434 --> 00:14:28,789 members at The Grove, which is where they host one of the events. 261 00:14:29,009 --> 00:14:34,769 And it just sort of seems like it's a novelty kind of thing that you get, you know, a bunch 262 00:14:34,769 --> 00:14:39,404 of young folks out there and they wanna go and party, and that's kinda what the audience is. 263 00:14:39,565 --> 00:14:43,004 And then you, like you said, Buttsy, you've got the homers that, hey, you know what? 264 00:14:43,004 --> 00:14:44,225 Fuck the PGA Tour.

265 00:14:44,365 --> 00:14:49,404 We're gonna anything anti-PGA Tour, we're gonna go ahead and give our support to that. 266 00:14:49,404 --> 00:14:53,730 So, overall, as a professional golfer, I would say absolutely not. 267 00:14:54,129 --> 00:14:59,730 I don't think the LIV tour has grown in popularity to the point where you could say 268 00:14:59,730 --> 00:15:07,350 that it gained any ground other than that they were able to kinda use the deal that they made 269 00:15:08,105 --> 00:15:11,144 in May, and we'll see what happens. 270 00:15:11,144 --> 00:15:13,325 But 2024, not a success.

271 00:15:13,865 --> 00:15:14,024 You 272 00:15:14,024 --> 00:15:14,264 know? 273 00:15:14,264 --> 00:15:14,664 Yeah. 274 00:15:14,664 --> 00:15:17,225 2024 was rough for LIV Golf in my opinion. 275 00:15:17,225 --> 00:15:21,980 I mean, they had some breakout stars like Joaquín Niemann really had a great beginning to 276 00:15:21,980 --> 00:15:25,679 the year that was kind of leading into the Masters and everything.

277 00:15:25,899 --> 00:15:29,919 Bryson DeChambeau was definitely a highlight for LIV Golf. 278 00:15:29,980 --> 00:15:35,495 However, I don't even know with all of the stuff that Bryson did if it really pushed the 279 00:15:35,495 --> 00:15:38,134 LIV Golf product that much. 280 00:15:38,134 --> 00:15:38,454 Right? 281 00:15:38,454 --> 00:15:40,481 It was more so his own personal brand.

282 00:15:40,481 --> 00:15:41,274 For sure. 283 00:15:41,334 --> 00:15:41,574 Yeah. 284 00:15:41,574 --> 00:15:43,334 I think you're right, Buttsy. 285 00:15:43,334 --> 00:15:48,375 I think it took away from the LIV Golf product, and more people just started watching him on 286 00:15:48,375 --> 00:15:50,809 YouTube, and that's where they were getting their fix.

287 00:15:51,029 --> 00:15:57,429 It might be part of the reason that the PGA Tour was, as dumb as we try to say they are, is 288 00:15:57,429 --> 00:16:02,309 so hard on those media rights, you know, because they don't want anything like that to 289 00:16:02,309 --> 00:16:02,809 happen. 290 00:16:02,950 --> 00:16:03,269 Yeah. 291 00:16:03,269 --> 00:16:04,230 I mean, it's tough, right? 292 00:16:04,230 --> 00:16:12,204 Because part of what kind of, you know, came about with regards to Bryson and his media 293 00:16:12,204 --> 00:16:17,084 rights was Phil that said the same thing, was that the argument can absolutely be made that 294 00:16:17,084 --> 00:16:20,850 it may or may not take away from the LIV tour as a whole.

295 00:16:20,850 --> 00:16:26,529 But, honestly, I mean, if you can have a bunch of people all in lockstep growing their brand, 296 00:16:26,769 --> 00:16:32,705 actually growing their brands, I mean, Bryson, aside from maybe Phil trying to give it a shot 297 00:16:32,705 --> 00:16:37,504 and maybe a couple other guys, nobody was doing anywhere near the amount of work that Bryson 298 00:16:37,504 --> 00:16:38,245 was doing. 299 00:16:38,544 --> 00:16:43,904 But that's what it takes, and that's something that, unfortunately, the PGA Tour has kind of 300 00:16:43,904 --> 00:16:47,159 stamped down on because it does take a lot of work to grow somebody's brand. 301 00:16:47,159 --> 00:16:51,179 And they got 300 guys that are responsible for 300 plus. 302 00:16:51,399 --> 00:16:53,480 And, I mean, who the hell's got the time for that?

303 00:16:53,480 --> 00:16:53,720 So 304 00:16:54,039 --> 00:16:55,799 When you have a marketplace now. 305 00:16:55,799 --> 00:16:56,199 Right? 306 00:16:56,199 --> 00:16:56,699 Exactly. 307 00:16:56,839 --> 00:16:57,240 Yep.

308 00:16:57,240 --> 00:16:58,620 Golf attention span. 309 00:16:59,159 --> 00:17:04,085 And there's a lot of other places to shop now than just the classic product that was the PGA 310 00:17:04,085 --> 00:17:04,325 Tour. 311 00:17:04,325 --> 00:17:04,804 And yeah. 312 00:17:04,964 --> 00:17:05,605 Everything on.

313 00:17:05,684 --> 00:17:05,791 Well. 314 00:17:06,005 --> 00:17:06,724 That's not shown. 315 00:17:06,724 --> 00:17:08,005 I actually have a question for you guys. 316 00:17:08,005 --> 00:17:13,444 So we talked about that clip of Bryson making that putt, and I think it was at Meridien in 317 00:17:13,444 --> 00:17:13,944 Dallas.

318 00:17:14,164 --> 00:17:19,029 And, obviously, there were some things that were happening on the green there, but this was 319 00:17:19,029 --> 00:17:24,470 a 15-second clip that you had, you know, a borderline Hall of Fame quarterback and one of 320 00:17:24,470 --> 00:17:29,990 the best players in the world alongside each other doing what they were doing for 15 321 00:17:29,990 --> 00:17:30,309 seconds. 322 00:17:30,309 --> 00:17:35,734 And I guarantee you that thing got more clicks and more views than anything the PGA Tour has 323 00:17:35,734 --> 00:17:36,234 done. 324 00:17:37,575 --> 00:17:38,775 For I think this is gonna 325 00:17:38,775 --> 00:17:39,054 be a battle. 326 00:17:39,255 --> 00:17:40,154 Circuits probably.

327 00:17:41,095 --> 00:17:41,414 Yeah. 328 00:17:41,414 --> 00:17:46,859 And I think it's gonna be a battle between professional golf and the likes of YouTube 329 00:17:46,859 --> 00:17:47,180 golf. 330 00:17:47,180 --> 00:17:50,380 I think there's a real battle here for eyeballs. 331 00:17:50,380 --> 00:17:55,019 And I don't think it's necessarily, you know, PGA Tour versus LIV Golf.

332 00:17:55,019 --> 00:17:58,559 I think you have your traditional professional golf fan. 333 00:17:58,815 --> 00:18:04,115 I think LIV has kind of grabbed, you know, the people that were haters of the PGA Tour. 334 00:18:04,494 --> 00:18:09,315 And then you've got this new audience that is all about YouTube golf. 335 00:18:09,694 --> 00:18:15,059 And what's the one thing that throughout the ages outside of when Tiger Woods was in 336 00:18:15,059 --> 00:18:19,079 contention, what is professional golf known for?

337 00:18:19,460 --> 00:18:20,359 It's boring. 338 00:18:20,500 --> 00:18:22,440 It's like watching grass grow. 339 00:18:22,740 --> 00:18:27,399 Like it's a great way to fall asleep if you're having issues taking a nap. 340 00:18:27,595 --> 00:18:33,055 Like that was professional golf in a lot of ways throughout the years.

341 00:18:33,195 --> 00:18:34,154 And it still is. 342 00:18:34,154 --> 00:18:37,275 And I think that's the part that is missed, right? 343 00:18:37,275 --> 00:18:41,115 That the product itself isn't necessarily great. 344 00:18:41,115 --> 00:18:41,595 Yeah.

345 00:18:41,595 --> 00:18:45,590 You're going to watch great golf, but I think people wanna be entertained. 346 00:18:45,730 --> 00:18:45,970 Mhmm. 347 00:18:45,970 --> 00:18:48,869 And that's where the YouTube golf side becomes really interesting. 348 00:18:49,170 --> 00:18:55,090 And LIV Golf was kind of a bridge over to that side of the world, but they're not really 349 00:18:55,090 --> 00:18:59,269 benefiting from Bryson DeChambeau blowing up his own personal channel.

350 00:18:59,545 --> 00:19:02,845 And, you know, not just YouTube golf. 351 00:19:04,105 --> 00:19:09,224 Internet media, like, in general has disrupted every part of everything. 352 00:19:09,224 --> 00:19:10,664 I mean, what is it? 353 00:19:10,664 --> 00:19:11,884 MrBeast Games.

354 00:19:11,945 --> 00:19:12,265 Right? 355 00:19:12,265 --> 00:19:16,900 Like, the most watched, one of the most watched shows, like, in the history of anything that 356 00:19:16,900 --> 00:19:18,279 you could watch. 357 00:19:18,740 --> 00:19:21,940 It's a YouTube show, and it's put on by somebody and that, you know, they did it 358 00:19:21,940 --> 00:19:23,460 themselves versus a network. 359 00:19:23,460 --> 00:19:25,859 And you could liken networks to the PGA Tour.

360 00:19:25,859 --> 00:19:27,000 They're a golf network. 361 00:19:27,734 --> 00:19:30,694 All of this other media online now is starting to come up. 362 00:19:30,694 --> 00:19:33,035 And like you said, they're doing things differently. 363 00:19:33,255 --> 00:19:36,775 It's different, and people like that.

364 00:19:36,775 --> 00:19:38,154 Like, it's worth their time. 365 00:19:38,775 --> 00:19:39,095 Yeah. 366 00:19:39,095 --> 00:19:43,035 And Trot even mentions there's still no mics on the bag and the caddie. 367 00:19:43,309 --> 00:19:44,910 He's like, this isn't hard.

368 00:19:44,910 --> 00:19:48,669 And that definitely adds an element to it. 369 00:19:48,669 --> 00:19:49,169 Right? 370 00:19:49,390 --> 00:19:55,630 Where the caddies, I feel like those are the guys a lot of times are the characters that are 371 00:19:55,630 --> 00:19:56,535 out there on tour. 372 00:19:56,535 --> 00:19:58,955 I mean, just interviewing a few of them and so forth.

373 00:19:59,015 --> 00:20:01,755 It's like, man, those guys have huge personalities. 374 00:20:01,894 --> 00:20:03,275 They've got a ton of stories. 375 00:20:03,815 --> 00:20:07,815 Those are the guys that it's like, okay, I want to see all of a sudden if they know their guy 376 00:20:07,815 --> 00:20:14,789 that well in the middle of like a heated situation where they're under pressure, they're 377 00:20:14,789 --> 00:20:16,869 under the gun, how are they gonna calm them down? 378 00:20:16,869 --> 00:20:18,330 Like, what are they gonna do?

379 00:20:18,470 --> 00:20:22,470 Like, imagine hearing one of them, like, a guy hits the shot and, like, under his breath, 380 00:20:22,470 --> 00:20:23,109 like, oh, fuck. 381 00:20:23,109 --> 00:20:23,744 He cooked it. 382 00:20:23,744 --> 00:20:24,644 You know what I mean? 383 00:20:25,025 --> 00:20:26,144 Like, it's just yeah.

384 00:20:26,144 --> 00:20:29,825 I mean, shit that they probably wouldn't want you to hear, but, yeah, like, you'd pick up 385 00:20:29,825 --> 00:20:31,045 some amazing stuff. 386 00:20:31,744 --> 00:20:38,080 I think the professional game has lacked authenticity in a lot of ways where it's not 387 00:20:38,460 --> 00:20:38,779 real. 388 00:20:38,779 --> 00:20:40,220 Like, so many guys. 389 00:20:40,220 --> 00:20:45,680 And it's funny because on the last episode around the match, a lot of people brought up 390 00:20:45,820 -->